At Fluf, we respect your privacy and want you to feel comfortable when shopping with us. This Privacy Policy explains what information we may collect when you visit fluf.pk, place an order, contact us or interact with Fluf, and how that information may be used.

Fluf.pk is owned and operated by Aslase. References to "Fluf", "we", "us" or "our" in this policy refer to Aslase, the business that owns and operates the Fluf brand and website.

Information We Collect

• Your name
• Phone number
• Email address, if provided
• Billing and delivery address
• Order and purchase details
• Products, sizes and quantities ordered
• Messages or information you send through WhatsApp, email, website forms or social media
• Information required to process a return, exchange or customer-service request

Technical Information

• Device and browser information
• IP address
• Pages viewed
• Website activity
• Referring website or source
• Cookies and similar technologies

How We Use Your Information

• Process and confirm orders
• Arrange delivery
• Contact you regarding your order
• Provide customer support
• Process exchanges, returns or replacements
• Maintain purchase and transaction records
• Improve our website, products and customer experience
• Prevent fraudulent or suspicious activity
• Understand how customers use our website
• Send promotional updates or offers where appropriate

Order and Delivery Information

To complete an order, Fluf may share necessary information with delivery and logistics partners, including your name, phone number, delivery address and relevant shipment information.

Payment Information

Fluf may offer Cash on Delivery and other payment options made available through the website. Where a payment is processed by a third-party payment provider, that provider may collect information required to complete the transaction according to its own privacy and security practices.

Shopify and Service Providers

Our online store is operated using Shopify. Shopify and other service providers supporting the store may process information necessary for website hosting, store functionality, order management, analytics, security and payment processing where applicable.

Cookies

Fluf.pk may use cookies and similar technologies for purposes such as:

• Remembering shopping-cart information
• Maintaining website sessions
• Understanding website traffic
• Measuring website performance
• Improving the shopping experience
• Measuring advertising performance

You may be able to control or disable cookies through your browser settings. Some website features may not work correctly if certain cookies are disabled.

Advertising and Analytics

Fluf may use advertising and analytics services, including digital advertising platforms, to understand website activity, campaign performance and customer interest. These services may use cookies or similar technologies.

Marketing Communication

If you provide your contact information or choose to receive updates from Fluf, we may occasionally contact you regarding new products, launches, offers, promotions or important store updates.

You may ask us to stop sending promotional communication. Messages directly related to an existing order may still be sent when necessary.

How We Share Information

Fluf does not sell customers' personal information.

We may share necessary information with trusted parties that help us operate the business, including:

• Courier and delivery companies
• Shopify and website-service providers
• Payment-service providers
• Technology and hosting providers
• Analytics and advertising platforms
• Professional advisers or authorities where reasonably required

Protecting Your Information

We take reasonable steps to protect customer information from unauthorized access, misuse, loss or disclosure. However, no website, internet transmission or electronic-storage system can be guaranteed to be completely secure.

How Long We Keep Information

We may retain customer and order information for as long as reasonably necessary to complete transactions, handle customer-service requests, maintain business records, resolve disputes, prevent fraud and meet applicable requirements.

Your Information

You may contact Fluf if you would like to:

• Ask what personal information we hold about you
• Request correction of inaccurate information
• Ask us to update your contact details
• Request deletion of information where appropriate
• Stop receiving promotional communication
• Raise a privacy-related concern

Some information may need to be retained where it relates to completed transactions, accounting, fraud prevention or other legitimate business requirements.

Third-Party Links

Our website or social-media pages may contain links to third-party websites or services. Fluf is not responsible for the privacy practices or content of websites operated by other organizations.

Changes to This Privacy Policy

We may update this Privacy Policy when our website, services or business practices change. The latest version will be published on fluf.pk.

Contact Fluf

• Business: Fluf.pk, owned and operated by Aslase
• Website: fluf.pk
• WhatsApp: 0326 4359244